IQOS 2.4 Plus was born from the need to deliver a better tobacco experience free from fire, smoke, and ash in a way that could be made available to all adult smokers. Experience IQOS 2.4 Plus, the start of our heated tobacco journey.BUY NOW
IQOS 2.4 PLUS
The original heat-not-burn device
Enter the world of IQOS with our classic IQOS 2.4 Plus
This cigarette alternative is a feat of engineering and science to bring you our HeatControl™ technology with an affordable price.BUY NOW
Meet the IQOS 2.4 Plus
Just as you start your journey to better smoke-free alternatives, our determination to create IQOS started with a similar passion. IQOS 2.4 PLUS was born from the need to deliver an experience free from fire, ash and with less smell than cigarettes. With its simple and user-friendly design, you can start your IQOS journey.
How does it work?
With IQOS HeatControl™ Technology, we are able to heat tobacco up to 350°C, without burning it. The result? The true taste of tobacco – no fire, no ash and less smell than cigarettes.