Woman enjoying the smoking alternative

IQOS

THE WAIT IS FINALLY OVER

Discover IQOS

  • Already own an IQOS device?

    Trade-in your current device for the most advanced IQOS yet at a special price.

    LEARN MORE

  • Get a special IQOS Starter Kit* today!

    Our IQOS Starter Kit* gives you your first IQOS Kit and 5 packs of HEETS

    LEARN MORE IQOS 3 Multi
DISCOVER

IQOS, A BETTER CHOICE THAN CIGARETTES

There’s no shortage of reasons to enjoy your IQOS. IQOS contains real tobacco and heats it, instead of burning it - which means there is no combustion. And because there is no combustion, it is free from fire, ash, smoke, and has less smell than cigarettes.

DISCOVER THE IQOS BENEFITS

Try IQOS

Discover and experience the pleasure of heated tobacco. 

Try it for yourself. 

TRY NOW
ACCESSORIES

Yours In So Many Ways

With hundreds of different customization options and accessories, your IQOS device is ready to easily integrate into your life to make it truly yours. 

PERSONALIZE YOUR IQOS