What are TEREA tobacco sticks?

TEREA tobacco sticks have been specifically developed for the latest IQOS generation - IQOS ILUMA. Each IQOS ILUMA model features a revolutionary bladeless SMARTCORE INDUCTION SYSTEM, which gently heats the tobacco inside the TEREA tobacco sticks. This provides a consistent taste experience, with improved draw and generous vapour.

What are TEREA tobacco sticks made of?

TEREA tobacco sticks contain a heating element that generates heat in the tobacco stick through electromagnetic induction. This way, the tobacco is gently heated from the inside, offering taste consistency from stick to stick.

Take a look inside and get to know the most important components of our TEREA tobacco sticks:


What are the features of TEREA tobacco sticks?

Consistent tobacco experience: Our innovative induction technology creates a consistent taste experience of real tobacco, with an even draw and tobacco vapour.

No more cleaning: The tobacco is gently heated inside the IQOS ILUMA through induction technology. TEREA tobacco sticks are sealed on both ends, so no tobacco residue remains in the device. This means you do not need to clean your device. 

Easy to operate: The innovative auto start/stop function on IQOS ILUMA makes it easy to operate. When you insert a TEREA tobacco stick, IQOS ILUMA will automatically start heating. When you remove the stick, the device switches off automatically.

What is the difference between TEREA tobacco sticks and HEETS tobacco sticks?

With both HEETS and TEREA, real tobacco is heated instead of burned. Their difference lies in the technology. HEETS tobacco sticks are heated with HEATCONTROL TECHNOLOGY and a heating blade in the IQOS ORIGINALS devices (or older IQOS generations). On the other hand, TEREA tobacco sticks are heated through the revolutionary SMARTCORE INDUCTION SYSTEM of IQOS ILUMA. This activates the innovative steel-coated metal heating element inside the tobacco sticks. 

The two tobacco sticks also differ in construction, giving them a different appearance from the outside. 

Can TEREA tobacco sticks be used with older IQOS heated tobacco devices?

No, that's not possible. TEREA SMARTCORE STICKS are designed to be used only with models in the IQOS ILUMA line. If inserted into the IQOS ORIGINALS or older IQOS device, a TEREA stick may damage the devices. Similarly, HEETS tobacco sticks cannot be used with IQOS ILUMA.

TEREA tobacco sticks contain sharp metal parts which can cause serious injury if swallowed. Do not disassemble TEREA tobacco sticks, never swallow them and always keep them out of the reach of children. Do not insert the IQOS ILUMA holder into chargers of previous IQOS devices and vice versa. 

Are IQOS ILUMA and TEREA tobacco sticks an alternative to smoking cigarettes?

For adult smokers who are not yet ready to stop smoking, switching to IQOS ILUMA and TEREA tobacco sticks is a better alternative than continuing to smoke cigarettes. IQOS tobacco is gently heated and not burned. 

IQOS ILUMA emits on average 95% lower levels of harmful chemicals compared to cigarettes.*

Important information: It does not necessarily equal a 95% reduction in risk. IQOS ILUMA is not risk-free.

* ”95% less” represents the average reductions in levels of a range of harmful chemicals (excluding nicotine) compared to the smoke of a reference cigarette.  See Important Information on IQOS.com

How to use TEREA SMARTCORE sticks

Here‘s what you need to know to best use a TEREA stick with your device:

  1. The electronic Holder heats the tobacco in the TEREA sticks with the help of the SMARTCORE, the metal heating element in the TEREA SMARTCORE sticks.
  2. To start an experience, a stick should be placed in the Holder of IQOS ILUMA, up to the wavy line. Although the TEREA tobacco sticks have filters on both ends, they only work when the curved line on the filter points outwards.
  3. The IQOS ILUMA PRIME, IQOS ILUMA and IQOS ILUMA ONE models have an automatic switch-on function. As soon as you insert a TEREA stick, the device will recognise it and automatically start preheating.
  4. Each TEREA stick is single use only and should never be reused or lit with a match, lighter, or any other flame source.  

How to properly remove SMARTCORE STICKS

TEREA SMARTCORE heated tobacco sticks can only be used once, and must be removed and disposed of responsibly after use. 

Once the experience is over, wait for the stick to cool down before removing it. When it has been removed, the stick should be disposed of in general waste. 

When and where are TEREA tobacco sticks available?

The new IQOS ILUMA range is now available to buy from £39.  TEREA tobacco sticks are available at our IQOS Stores, selected retailers and on the online shop at IQOS.com.

This article is for general information and educational purposes. Some of the information in this article is based on external, third-party sources and we make no representations or warranties of any kind regarding the accuracy, validity or completeness of such information.

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