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We Are on a Mission...

Over a billion people will smoke in 2025 if nothing gets done.

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Welcome To Our Flagship IQOS Store: High Street Kensington

It’s a coffee bar, a pet-friendly hangout, a great place to work/relax/read – and it’s our flagship IQOS store....

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Who Is Behind IQOS?

At PMI we never take shortcuts – except when it comes to expressing our name. PMI is the company responsible for IQOS...

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Latest News Articles

Phone in the hand

Our Instagram Account is Now Live!

For our existing IQOS users we want to make sure that owning a device is as easy as can be, so we’ve created a space that helps you to get the most out of your IQOS experience.

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We Edition IQOS Device in the UK

The We Edition IQOS 3 DUO

We launched the We Edition IQOS 3 DUO device in the UK in June 2022. This limited edition item has now sold out due to its popularity...

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At Philip Morris Limited, Pride Matters

To celebrate this year’s London Pride, all of our official IQOS stores will be transformed as we bring in colour...

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Why Inclusion, Diversity and Equality Matter to Us

Equality, diversity and inclusion matters at PMI. We embrace differences in people, ideas and perspectives.

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Our New IQOS YouTube Channel is Now Live!

We are proud to announce that our new IQOS UK YouTube channel is now live!

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IQOS 2018: A Year in Review

New to IQOS but struggling to get to grips with the different LED lights? Read on for a comprehensive guide to what...

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