Not a Vape. Not a Cigarette.
Menthol Tobacco, Heated.

Menthol heated tobacco still available after May 20th​

Menthol HEETS are specially designed tobacco sticks for exclusive use with IQOS.​

Find more about HEETS

Discover our menthol heated tobacco products

IQOS Menthol Kits ​

IQOS Device and a choice of 2 packs of HEETS​

Buy Now

Buy from £39

Try Now

Try for 14 days for £10.00

*Pay £10 to start your trial, pay later to keep your IQOS device or return it at no charge. T&Cs apply​

Learn more about HEETS​

IQOS uses HEETS tobacco sticks to provide the taste and satisfaction of real tobacco.​

The menthol cigarette ban 2020

Why are menthol cigarettes banned in the UK?​

The Menthol Ban is the result of the European Union’s Tobacco Products Directive. It has come into effect regardless of the UK’s departure from the EU. The EU has banned cigarettes with a characterising flavour, including menthol, as part of measures to discourage people from taking up smoking.​


Why menthol HEETS are not part of the menthol ban

HEETS are not cigarettes and therefore menthol flavoured HEETS are not affected by the ban.​
HEETS are tobacco sticks used exclusively with IQOS, a new alternative to smoking that heats tobacco rather than burning it. This produces 95% less harmful chemicals compared to cigarettes.*​

Menthol HEETS come in various menthol intensities which could help menthol smokers to move away from cigarettes.​

Find more about HEETS