Your moment.
Free from smoke, full of taste.
Discover our smoke-free alternatives with no smoke, no ash and less smell.
Your moment.
Heats tobacco. Not a cig.
Flavour choice. Not a vape.
It's IQOS.
It's a better alternative to smoking.
Heats tobacco. Not a cig.
Flavour choice. Not a vape.
It's IQOS.
It's a better alternative to smoking.
"I smoked cigarettes for years, but switching to IQOS was easy. After four days I was sold on the real tobacco taste."
Move on from cigarettes with no ash and no cigarette smoke smell.
