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IQOS ILUMA i PRIME BEYOND Limited Edition System (Bold Blue)
IQOS ILUMA i PRIME BEYOND Limited Edition System (Bold Blue)
IQOS ILUMA i PRIME BEYOND Limited Edition System (Bold Blue)
IQOS ILUMA i PRIME BEYOND Limited Edition System (Bold Blue)
IQOS ILUMA i PRIME BEYOND Limited Edition System (Bold Blue)
IQOS ILUMA i PRIME BEYOND Limited Edition System (Bold Blue)
Limited Edition

IQOS ILUMA i PRIME BEYOND Limited Edition System

Bold Blue
د.إ440.00
Curiosity takes shape through textures. Features a combination of glossy and soft-touch finishes, complemented by translucent blue details that reveal elements beneath the surface.

Please note that colours may differ slightly from screen images.

FREE DELIVERY for orders of 90 AED or above.

1 year device warranty.

Pay in installments with Tabby.

IQOS ILUMA i Prime Kit Beyond LE G0003033 Bold Blue ILUIPRI IQOS ILUMA I false M0401 DK006012.00 S.01ZUW 7622100688860 all-device all-device 440.0 440.0
IQOS ILUMA i PRIME BEYOND Limited Edition System Bold Blue | د.إ440.00
د.إ440.00

Curious about IQOS ILUMA i Smart Features?

Customise your tobacco moment with these amazing smart features.

  

FlexBattery

Pause Mode

Touch Screen

Flex Puff

Make the most of your Holder’s battery with Eco Mode or Performance Mode. 

Conveniently pause your experience for up to 8 minutes and resume where you left off*.

Check device status and customise your experience with a simple touch.

Adopts to your pace and may provide 4 extra puffs**.
 

*Only available in Performance Mode, during the first 3 minutes or 8 puffs of the experience. When pause is activated, Performance Mode gives you up to two consecutive experiences and pause is available only for one of the them.

  

**FlexPuff activation and number of puffs depend on individual usage patterns, thus extra puffs might not apply to all adult consumers and/or experiences. 

FlexBattery

Make the most of your Holder’s battery with Eco Mode or Performance Mode. 
 

Pause Mode

Conveniently pause your experience for up to 8 minutes and resume where you left off*.

*Only available in Performance Mode, during the first 3 minutes or 8 puffs of the experience. When pause is activated, Performance Mode gives you up to two consecutive experiences and pause is available only for one of the them.
 

Touch Screen

Check device status and customise your experience with a simple touch.
 

 

Flex Puff

Adopts to your pace and may provide 4 extra puffs**.

**FlexPuff activation and number of puffs depend on individual usage patterns, thus extra puffs might not apply to all adult consumers and/or experiences. 

 

IQOS ILUMA i PRIME Holder
IQOS ILUMA i PRIME Pocket Charger
Charging cable
IQOS ILUMA i Holder
IQOS ILUMA i Pocket Charger
Charging cable

Explore our portfolio.

Find your perfect heated tobacco device match.

NEW

BONDS by IQOS
BONDS by IQOS

Pocket sized. All-in-one design.

BONDS By IQOS designed to be used only with BLENDS ROUNDHEAT™ STICKS

Pocket sized. All-in-one design.

BONDS By IQOS designed to be used only with BLENDS ROUNDHEAT™ STICKS

100.00 AED

Touch Screen

Pause Mode

FlexPuff

Autostart

Up to 3 consecutive uses

Touch Screen

Pause Mode

FlexPuff

Autostart

Up to 3 consecutive uses

Buy now

NEW

IQOS ILUMA i PRIME
IQOS ILUMA i PRIME

Most refined and advanced.

TEREA Sticks are only compatible with IQOS ILUMA i

Most refined and advanced.

TEREA Sticks are only compatible with IQOS ILUMA i

400.00 AED

Touch Screen

Pause Mode

FlexPuff

Autostart

Up to 3 consecutive uses*

Touch Screen

Pause Mode

FlexPuff

Autostart

Up to 3 consecutive uses*

Buy now

NEW

IQOS ILUMA i
IQOS ILUMA i

For a flexible and effortless experience.​

TEREA Sticks are only compatible with IQOS ILUMA i​

For a flexible and effortless experience.​

TEREA Sticks are only compatible with IQOS ILUMA i​

240.00 AED

Touch Screen

Pause Mode

FlexPuff

Autostart

Up to 3 consecutive uses*

Touch Screen

Pause Mode

FlexPuff

Autostart

Up to 3 consecutive uses*

Buy now

Compare the range

*Only available in Performance Mode when pause is not activated.

IQOS ILUMA™ is designed to be used only with SMARTCORE STICKS™. Do not use IQOS ILUMA™ and SMARTCORE STICKS™ with previous IQOS™ generations, as this may cause damage to your device. Do not ingest or disassemble SMARTCORE STICKS™. This product contains a sharp metal part which can cause serious injury if swallowed. Keep out of reach of children.
Visit Important information.

Frequently asked questions​

IQOS ILUMA i PRIME™ is the new generation of IQOS ILUMA™ devices that offers a range of advanced features for a clean, seamless and more flexible experience than before.

It is equipped with the new Touch Screen so that you can quickly get see the information about your experience:

pre-heating status (duration, completion)
time left for your experience
number of available experiences (one or two)
You can also experience additional new advanced features to adapt your experience to your usage:

Have up to 3 consecutive uses (only available in Performance Mode when pause is not activated)
Pause your experience with Pause feature
May get 4 extra puffs with FlexPuff feature (FlexPuff activation and number of puffs depend on individual usage patterns, thus extra puffs might not apply to all adult consumers and/or experiences. FlexPuff does not activate when pause is used.)
Adaptable Holder battery with 2 FlexBattery modes IQOS ILUMA i PRIME™ is designed to be used only with TEREA SMARTCORE STICK™.
IQOS ILUMA i PRIME™ is available in 4 colours: Breeze Blue, Aspen Green, Garnet Red, Midnight Black.

IQOS ILUMA i PRIME™ is not risk free and provides nicotine, which is addictive. Only for use by adults. For more details, please refer to Important Information section at iqos.com.
IQOS ILUMA PRIME™ and IQOS ILUMA i PRIME™ devices - are both alternatives to cigarettes that heat tobacco with SMARTCORE INDUCTION SYSTEM™. IQOS ILUMA i PRIME is the next generation of IQOS ILUMA heating devices.

What’s new with IQOS ILUMA i PRIME™?

New Touch Screen to quickly get the information about your experience:

pre-heating status (duration, completion)
time left for your experience
number of available experiences (one or two)
Additional new advanced features to adapt your experience to your usage:

Pause your experience with Pause Mode feature
Flexible experience that adapts to your usage pattern with FlexPuff feature
Adjust the Holder battery mode with FlexBattery feature
Visit the IQOS store at the Dubai Mall, or any of the IQOS Partners for a personalized experience.
With no heating blade, no tobacco residue, no cleaning: IQOS ILUMA i PRIME™ uses the innovative SMARTCORE INDUCTION SYSTEM™ that gently heats the tobacco inside the SMARTCORE STICK™ rather than burning it.

IQOS ILUMA i PRIME is available for 400 AED*.

*Recommended retail selling price.
The IQOS ILUMA i PRIME Holder is designed to provide you with up to 3 consecutive experiences (in Performance Mode without a pause). Each experience lasts up to 6 minutes or 14 puffs (whichever comes first), including 20 seconds of preheating time. Depending on your usage patterns, you may gain 4 extra puffs* with the FlexPuff feature.

*FlexPuff is designed to work with tobacco sticks. Activation and number of puffs depend on individual usage patterns, thus extra puffs might not apply to all adult consumers and/or experiences. FlexPuff does not activate when pause is used.
IQOS ILUMA i PRIME™ devices are designed to be used only with SMARTCORE STICKS™. There is no heating element to heat your HEETS™ stick with IQOS ILUMA i PRIME™. An IQOS ILUMA™ device can only be activated by a SMARTCORE STICK™ so it will not start if anything other than a SMARTCORE STICK™ is inserted.
The IQOS ILUMA i PRIME Holder is designed to provide you with up to 3 consecutive experiences (in Performance Mode without a pause). Each experience lasts up to 6 minutes or 14 puffs (whichever comes first), including 20 seconds of preheating time. Depending on your usage pattern, you may gain 4 extra puffs* with the FlexPuff feature. A fully charged IQOS ILUMA i PRIME Pocket Charger offers up to 20 consecutive uses without the need to recharge.
*FlexPuff is designed to work with tobacco sticks. Activation and number of puffs depend on individual usage patterns, thus extra puffs might not apply to all adult consumers and/or experiences. FlexPuff does not activate when pause is used.