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HEETS tobacco sticks

HEETS tobacco sticks are designed to last for the same amount of time and puffs as cigarettes. You can enjoy up to 14 puffs or about 6 minutes, whichever comes first.
The HEETS tobacco sticks are designed specifically for IQOS devices. We’ve engineered the perfect length, diameter and design to fit into the IQOS Holder and deliver tobacco satisfaction every time.

HEETS tobacco sticks taste different to cigarettes because the tobacco is heated rather than burned. By heating the tobacco, the true taste is released.

HEETS tobacco sticks are made from blended tobacco, specially chosen to give you the tobacco taste and satisfaction you’ve come to enjoy, with less risk.

Yes, HEETS tobacco sticks contain nicotine, which is addictive.

Nicotine is naturally present in the tobacco used in HEETS. It’s released in the tobacco vapour that’s generated when you use an IQOS device.

Ultra-compact and precisely designed, HEETS consistently deliver tobacco taste, satisfaction and pleasure when heated with your IQOS device.

The tobacco part contains carefully selected, finely ground and specially prepared tobacco that delivers the true taste of real tobacco when heated.

The non-tobacco part is made up of:

• A cooling plug made of corn-based material that’s also used in the medical, food and drinks industries

• An air flow chamber that’s designed to hold the tobacco plug in place and transfer the aerosol to the cooling plug

• A protective aluminium wrap which helps to deliver a consistent taste experience, and

• A cellulouse acetate filter that’s similar to the mouthpiece filter of a cigarette.

If you’re finding it hard to insert your HEETS stick, please check to see if:

• there’s any tobacco residue left in the Holder

• the heating blade is clean, and

• the Holder cap is fully closed.

Then try pre-heating the IQOS Holder before you insert the HEETS tobacco stick.

If you have a IQOS 2.4, IQOS 2.4 PLUS,  IQOS 3 or IQOS 3 DUO device:

• Press the Holder button to start heating

• Wait for two to three seconds

• Gently insert the tobacco stick

If you have a IQOS 3 MULTI  device:

• Open the lid

• Press the button to start heating

• Wait for two to three seconds

• Gently insert the tobacco stick

If you’re still finding it hard to insert your HEETS stick, get in touch with our Customer Support , visit your nearest IQOS store or ask an IQOS coach to visit you.

If the tobacco plug is stuck in your cap, you can remove it by gently tapping the cap on a hard surface to extract the tobacco plug, or by using a cleaning pin.

If you use the cleaning pin, push the rod outward from the bottom part of the cap.

To stop tobacco getting stuck in your device, make sure you always lift up the cap before you take out the user HEETS tobacco stick.  

For any assistance, please, contact our Customer Care:

By email: contact.eg@iqos.com

Live Chat, Facebook or Twitter

Tobacco heatsticks are available in different retail stores.  Click in the Stores section to find their location.
They are tobacco products that, when heated and not burnt, produce an aerosol. They contain nicotine which is addictive and not risk-free.

The heating phase of an IQOS device lasts a maximum of six minutes, after which it switches off automatically. During this time, you can pull on the HEETS tobacco stick. The possible duration of use always depends on the individual consumption behaviour. The more intensive the consumption (the draw behaviour), the shorter the duration of use. 

If you do not take a drag on the tobacco stick, the IQOS device also switches off after approx. six minutes. The used HEETS tobacco stick can then no longer be used. 

Low aerosol it might be caused by an accumulation of tobacco residues or dirt. please follow these to perform cleaning for your device:  

  • Always use IQOS original cleaning tool and sticks  

  • Clean your holder, holder cap, and connectors between your holder and the pocket charger  

  • Change your holder cap every 6 months   

  • Watch the tutorials to learn how to clean your device on our get support page.  

If you cannot insert your HEETS tobacco stick int the holder, please follow the below steps checking if: 

  • there is no tobacco residue left in the Holder.  

  • the heating blade is cleaned regularly: Watch the tutorial to learn more details on how to clean your IQOS device on our get support page.  

  • the Holder cap is fully closed.  

  • the tobacco sticks were not exposed to a humidity or high temperature. 

  • The tobacco sticks were kept in a dry place to prevent the tobacco mix from sticking together  

  • If the cap is not sitting tightly on the Holder, then try a different Holder or cap  

If you accidentally insert a tobacco stick the wrong way round the holder, switch on the device to let the blade heat up to soften the filter and make it easy to remove without damaging your IQOS. Please remember to always pull up your cap before removing the stick. If the problem couldn’t be resolved in this manner, then please contact an expert in an IQOS Store nearby.  

No, HEETS has been specifically designed for use with IQOS. Tobacco sticks should never be lit with a match or lighter and are designed to only work with the IQOS™ Holder. 

The electronic Holder heats and not burns the tobacco in the tobacco stick, therefore does not produce ash. 

If your HEETS tobacco stick is damaged, do not use or try to insert into the holder as it might damage your device. To get a replacement, please check our consumables replacement policies.
On average the experience with IQOS™ is similar to the one of cigarettes and can last up-to 6 min or 14 puffs, whichever comes first. The way you puff impacts how long your HEETS will last. 
No, partially finished HEETS should not be re-used. HEETS are designed only for single use in IQOS devices. 
HEETS are designed only for single use and you cannot use the same stick twice
You can get up to 20 experiences in one charge when the device is fully charged