IQOS ILUMA breakthrough technology.
Meet next level innovation with IQOS ILUMA.
IQOS ILUMA’s new SMARTCORE INDUCTION SYSTEM™ is completely bladeless, with easy tobacco stick insertion. The metal heating element heats the tobacco from within the TEREA stick, using induction. So, the tobacco is heated, instead of being burned.
IQOS ILUMATM is designed to be used only with TEREATM sticks. Do not use IQOS ILUMATM and TEREATM sticks with previous IQOSTM generations, as this may cause damage to your device.
Technology for your seamless pleasure
With the help of a few technological breakthroughs, the all-new IQOS ILUMA minimizes your efforts, while allowing you to enjoy tobacco.
Next level tobacco innovation.
With a fully sealed stick design, there is less hassle and IQOS ILUMA produces less smell when removing sticks from the device compared to previous generations of IQOS. * Meet TEREA, the expertly crafted tobacco sticks made only for IQOS ILUMA.
* 84% agreement amongst 726 adult consumers in Japan and Italy, 2020 –2021.
Do not ingest or disassemble TEREA™ sticks. This product contains a sharp metal part which can cause serious injury if swallowed. Keep out of reach of children.
Next level technology.
* Reductions in levels of the 9 harmful chemicals the World Health Organization recommends to reduce in cigarette smoke, which do not include nicotine.
Important information: This does not necessarily equal a 95% reduction in risk. IQOS ILUMA is not risk-free.
Do not ingest or disassemble TEREA™ sticks. This product contains a sharp metal part which can cause serious injury if swallowed. Keep out of reach of children.
Shop the range.
IQOS ILUMA PRIME
New
Next level forward.
Our most refined and advanced device ever. Bladeless. Clean. Effortless. Styled to the last detail.
IQOS ILUMA
New
Familiar Design. Enhanced experience
Known and loved design. Bladeless, clean, effortless.
IQOS ILUMA ONE
New
Effortless.
Pocket-sized.
Clean and enhanced, next level tobacco experience.