Rethink Tobacco

Taste the difference

HEETS™ made for IQOS

IQOS and HEETS™ are the perfect combination to enjoy the real taste of tobacco.

HEETS™ is a completely new way to enjoy tobacco and is designed to be used with IQOS.

With a wide range of classic tobacco blends, fresh new options and exciting new aromatic blends, you are sure to find one that satisfies your taste palate.

With HEETS™ the tobacco is heated, not burned. HEETS™ provides real tobacco taste and  satisfaction with no cigarette smoke, no ash, and less smell compared to cigarettes.

HEETS™ is a completely new way to enjoy tobacco and is designed to be used with IQOS.

With a wide range of classic tobacco blends, fresh new options and exciting new aromatic blends, you are sure to find one that satisfies your taste palate.

With HEETS™ the tobacco is heated, not burned. HEETS™ provides real tobacco taste and  satisfaction with no cigarette smoke, no ash, and less smell compared to cigarettes.

Machinery to produce HEETs

How we make HEETS™

Meticulous care at every stage of the journey means HEETS™ and IQOS deliver a totally new experience of tobacco taste and flavor.

To guarantee maximum taste and flavor, the superior quality tobaccos selected for HEETS™ are subject to rigorous checks. The crops are traced to farm level, and a series of comprehensive controls maintain the highest standards of leaf quality.

Only tobacco of a sufficiently high standard pass every step of our process and are turned into HEETS™. The final result is an extraordinary array of classic tobacco blends, fresh new options and surprising new aromatic blends. Whatever your taste, IQOS and HEETS™ promise you the perfect tobacco experience.

   

 

 

 


Test Drive IQOS

Test Drive IQOS for 14 days and discover for yourself the benefits this smoke free product brings.*

Try IQOS

*For adult smokers, who do not have an IQOS device yet, are at least 18 years old and above, and residing in the Philippines, who would otherwise continue to use tobacco or nicotine containing products.