Where can you find IQOS tobacco heaters?

Alternatives for Smokers 04/09/2020

The IQOS community currently boasts more than 10 million¹ adult smokers worldwide who have chosen to switch to IQOS and leave cigarettes behind. And it’s easy to see why. IQOS heats tobacco instead of burning it, thus offering adult smokers who would otherwise continue to smoke or use other nicotine products, real tobacco taste and experience with no fire, no ash and no cigarette smoke smell.

Where can I buy IQOS in Germany?

Where can I buy IQOS? If you’d also like to leave smoke behind and join the IQOS community, you can find all of our real IQOS heated tobacco devices in our IQOS online shop, in many supermarkets and gas stations or in any of our IQOS stores. IQOS stores are currently located in Stuttgart, Nuremberg, Munich, Cologne, Hanover, Hamburg, Frankfurt am Main, Essen, Düsseldorf, Dresden, Leipzig and two in Berlin. Use our Store Locator to find a store near you. 

Find a store


Where can you find HEETS?

IQOS uses specially designed tobacco sticks for heating called HEETS. To create HEETS and bring IQOS legal age users a high-quality tobacco taste experience, we use the latest developments in design, materials and technology innovation. HEETS feature a clever construction made up of 5 parts, one of them consisting of specially prepared tobacco made of real tobacco leaf. By combining these 5 components, HEETS provide taste satisfaction close to a cigarette².

HEETS offer tobacco experience without having to compromise. A modern twist on tobacco classics, HEETS come in a range of flavor experiences from rich to refined, including tobacco with new aromatic blends to suit every taste palate. You can choose your HEETS based on aroma, body and intensity. Go for a lower intensity if you prefer round and refined taste sensations and a higher one for richer tastes.

You can find our tobacco sticks HEETS on the IQOS online shop, where you can order them from the comfort of your home. Or in retailers such as petrol stations and tobacco shops.

If you’d like to find heated tobacco near you, you can visit our Store Locator with a map, which will direct you to your closest IQOS points. Or you can ask us in the Online Chat.

Where can you find HEETS while travelling?

You can buy IQOS products in various countries all over the globe. Like in Germany, you can buy IQOS at a gas station, in IQOS Stores and also online. 
Wherever you are travelling, you can enquire with the respective customs administration about how many HEETS you are permitted to take into that country and buy the respective amount before travelling.

You can also use the list below to find out in which countries IQOS and HEETS are available:


Canada, Colombia, Curacao, Guatemala, Dominican Republic


Lithuania, Italy, Switzerland, Portugal, Romania, Monaco, Germany, Denmark, Netherlands, Greece, United Kingdom, Spain, Poland, Canary Islands, France, Czech Republic, Corsica , Slovakia, Slovenia, Bulgaria, Cyprus, Andorra, Croatia, Latvia, San Marino, Azores , Madeira, Hungary, Sweden, Albania, Bosnia Herzegovina


Russia, Ukraine, Kazakhstan, Israel, South Africa, Serbia, Palestine, Armenia, La Reunion, Moldova, Dubai


Japan, New Zealand, Korea, Malaysia

¹ PMI Financials or estimates, IQOS user panels and PMI Market Research.Status as of March 2020. IQOS users who have completely quit cigarettes and for whom PMI HeatSticks represent at least 70% of their past 7-day heated tobacco consumption.

² 3 month clinical studies conducted in US and Japan with 160 adult smokers each under real conditions (ambulatory).

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