Discover IQOS ILUMA.

Our best heated tobacco devices ever with revolutionary induction technology. For tobacco enjoyment like never before.

The IQOS ILUMA generation heated tobacco devices gently heat the tobacco inside the TEREA tobacco sticks with the revolutionary SMARTCORE INDUCTION SYSTEM™. Innovative, with, for the first time, no tobacco residue and no need for cleaning.

New IQOS ILUMA PRIME

Stylish.
Innovative.

Tobacco enjoyment at the highest level.

Buy IQOS ILUMA PRIME

New IQOS ILUMA

Iconic.
Advanced.

Iconic design meets advanced technology.

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Familyshot of a pebblygrey IQOS ILUMA device.

New IQOS ILUMA ONE

Compact.
All-in-One.

No interim charging. Ideal for on the go.

Buy IQOS ILUMA ONE

Familyshot of a pebble beige IQOS ILUMA ONE device.

IQOS ILUMA and TEREA tobacco sticks are the perfect combination of real tobacco and revolutionary technology. For next level tobacco enjoyment, with no cleaning required.

TEREA packs

What are TEREA tobacco sticks?

TEREA tobacco sticks were specially developed for IQOS ILUMA. They offer you a unique tobacco variety, as you already know from HEETS: from intense and toasted to fine and soft. Find the exact tobacco flavor you like.

Discover TEREA

TEREA tobacco sticks are exclusively intended for use with IQOS ILUMA. Do not use TEREA tobacco sticks with previous IQOS heated tobacco devices (ORIGINALS or older) as this may cause damage to the device. IQOS ILUMA cannot be used with HEETS tobacco sticks. TEREA tobacco sticks contain sharp metal parts that can cause serious injuries if swallowed.

Do not disassemble TEREA tobacco sticks, never swallow them and always keep them out of the reach of children. Do not insert the IQOS ILUMA Holder into chargers of previous IQOS heated tobacco devices and vice versa. You can find more information here.

The SMARTCORE INDUCTION SYSTEM Technology.

With no heating blade, no tobacco residue, no cleaning: The revolutionary SMARTCORE INDUCTION SYSTEM™ induction technology in the IQOS ILUMA heated tobacco device gently heats the tobacco inside the TEREA tobacco sticks.

More about IQOS Technology

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IQOS ILUMA Holder with TEREA tobacco stick

Our best heated tobacco devices yet.

Experience next level tobacco enjoyment with the stylish IQOS ILUMA PRIME, the iconic IQOS ILUMA or the practical IQOS ILUMA ONE.

Buy IQOS ILUMA

* Only for new customers and only for a limited time.

* Only for new customers and only for a limited time.

IQOS ILUMA Product family and prices

Try IQOS for free

Your ILUMA trial month:

Try one of our best heated tobacco devices ever for 30 days.

Try IQOS ILUMA

* Offer only for new customers incl. 2 free trial packs of TEREA.

IQOS ILUMA and two packs of TEREA tobacco sticks