TEREA Oasis Pearl launches in an exclusive collaboration between IQOS and Josh Boutwood in HELM
This article is only for adults who would otherwise continue to smoke or use other nicotine products.
MAKATI CITY, METRO MANILA, January 18 — IQOS launched its newest TEREA variant, Oasis Pearl, through an exclusive private six-course tasting dinner with IQOS Collaborator Josh Boutwood at Helm on January 17, 2025 (Friday). This extraordinary evening featured a curated menu inspired by the unique and captivating notes of Oasis Pearl, promising an unforgettable gastronomic experience for the exclusive legal age guests.
Oasis Pearl is the brand-new TEREA variant, enhancing tobacco pleasure with a burst of tropical freshness. Unlike other TEREA variants in the market, Oasis Pearl is the first to feature an innovative capsule built within the tip of the stick. This capsule, when lightly crushed, unlocks and delivers a fresh and tropical taste.
IQOS worked closely with Collaborator Josh Boutwood, the restaurateur and chef behind Helm, to launch TEREA Oasis Pearl. Helm offers an intimate 24-seat dining experience that reflects Boutwood’s life experiences and culinary training. At Helm, dining becomes an interactive form of culinary performance, setting the perfect scene for IQOS, a brand that has always stood for Pleasure & Progress.
Prior to the event, Sara Erasmo, a still life photographer and mixed media artist, captured the special dishes, highlighting features similar to the Oasis Pearl. At the event, legal age guests were immersed in a 2-hour Oasis Pearl Paradise—a reality crafted by Boutwood’s six-course tasting menu. With each course, Boutwood invited guests to Stay Curious and indulge in the unexpected pleasures of each dish. This exquisite and exclusive dinner allowed each guest to experience the uniqueness of this TEREA variant through their five senses. To tie it all together, legal age guests received a take-home package curated by IQOS x HELM.
This exclusive and private event is a continuous invitation to Stay Curious*. Through experimentation bound by curiosity, this gastronomic experience epitomizes embracing the pleasures of the unexpected. From stepping into Helm to trying each dish, it is an invitation to further tap into one’s curiosity, pushing the limits of what is known and unknown.
No matter where you are on your smoke-free journey, IQOS provides the support you need.
*Important Information: This product is not risk-free and provides nicotine, which is addictive, only for use by adults who would otherwise continue to smoke or use other nicotine products.
GOVERNMENT WARNING: This product is harmful and contains nicotine, which is a highly addictive substance. It is for use only by adults and is not recommended for use by non-smokers.
About IQOS
Discover IQOS: A new way to tobacco pleasure. IQOS is a brand of heated tobacco products designed to help adult Filipino smokers, who would otherwise continue to smoke, move away from cigarettes, and discover smoke-free alternatives.
IQOS is dedicated to providing a range of heated tobacco products that are at the forefront of innovation, designed to offer a premium experience in a smoke-free world.
State of the art heated tobacco products – IQOS ILUMA, powered by Smartcore Induction TechnologyTM heats the TEREA tobacco stick from within. Its bladeless system does not require cleaning after use because the TEREA tobacco sticks are closed on both sides, preventing tobacco from falling out. This ensures that no tobacco residue is left behind.
About Oasis Pearl
Experience TEREA Oasis Pearl, the new TEREA variant with a balanced, toasted tobacco blend that features an innovative capsule for a cooling sensation with tropical flavors. Compatible only with IQOS ILUMA devices.
Surprise your senses.
Taste that matches yours.
Discover a wide range of premium variants with TEREA – the expertly blended tobacco sticks designed exclusively for IQOS ILUMA.
*The nicotine content (mg/stick) are values from aerosol emissions generated in accordance with ISO 5501-1 and measured in accordance with standardized testing methods. No unlawful or prohibited substances.
IQOS ILUMA is designed to be used with TEREA sticks. Do not use IQOS ILUMA and TEREA sticks with previous IQOS generations, as this may cause damage to your device.
Do not ingest or disassemble TEREA sticks. This product contains a sharp metal part that can cause serious injury if swallowed. Keep out of reach of children.
See Important Information.
Important Information: This product is not risk free and provides nicotine, which is addictive. Only for use by adults who would otherwise continue to smoke or use other nicotine products.
IQOS are only for adult smokers who otherwise wish to continue to use tobacco or nicotine containing products.
