Man with white IQOS holder in his hand

Discover the benefits of IQOS.

Why adult smokers (18+) are switching from smoking to IQOS.

IQOS heats tobacco, and does not burn it.

IQOS HeatControl™ Technology heats tobacco instead of burning it to deliver real tobacco taste and satisfaction, no fire, no cigarette smoke, no ash, and less smell compared to cigarettes.

IMPORTANT INFORMATION: This product is not risk free and provides nicotine, which is addictive. Only for use by adults.

IQOS doesn't burn tobacco so no cigarette smoke is produced.

The heating of tobacco with IQOS produces a non-smoke aerosol that dissipates more quickly - which is different from smoke coming from burning tobacco.

IMPORTANT INFORMATION: This product is not risk free and provides nicotine, which is addictive. Only for use by adults.

IQOS doesn't burn tobacco so there's no ash to worry about.

IMPORTANT INFORMATION: This product is not risk free and provides nicotine, which is addictive. Only for use by adults.

IQOS HeatControl™ Technology

From initial concept to reality each element of IQOS is carefully crafted to offer heated tobacco experience. 

IQOS HeatControl™ Technology is the heart of IQOS, responsible for heating tobacco and not burning it, to precise temperatures up to 350°C. Enjoy real tobacco taste and satisfaction, heated and not burned.

Discover HeatControl™

IQOS DUO holder heats up to 350°C

 

Test Drive IQOS for 14 days discover for yourself the benefits this smoke free product brings.*

Try IQOS

*For adult smokers, who do not have an IQOS device yet, are at least 18 years old and above, and residing in the Philippines, who would otherwise continue to use tobacco or nicotine containing products.