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How often can I take a puff from a HEETS tobacco stick?

IQOS has been designed to heat a HEETS tobacco stick for about the same time as a cigarette, yet without burning tobacco. That is why the consumption duration of one HEETS tobacco stick approximately corresponds to that of one cigarette. A HEETS tobacco stick can be consumed for up to 6 minutes.

Please note: The exact duration will depend on consumer behavior and can vary, for example when taking very strong puffs from the tobacco stick.
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