Tobacco heating devices reached adult smokers as an alternative to classic cigarettes for the first time in 2014. Unlike electronic cigarettes, they use natural tobacco. Their modern technology heats the tobacco to a temperature high enough to release aerosol containing the nicotine. At the same time, it prevents it from burning and eradicates the harmful combustion. Thanks to this, our IQOS devices produce 95% less harmful chemicals compared to cigarettes. *
IMPORTANT INFORMATION: It does not necessarily equal a 95% reduction in risk. IQOS is not risk-free. Only for use by adults.