DISCOVER ADVANTAGES OF IQOS

Discover advantages of IQOS IQOS is an alternative to cigarettes. Thanks to IQOS HeatControl™ technology, IQOS heats tobacco instead of burning it.

DO YOU KNOW WHY IQOS DOES NOT PRODUCE "TARS"?

"Tar" is the residue from smoke after a cigarette is burned. 

IQOS does not produce tar because it heats tobacco instead of burning it. It generates an aerosol residue that is fundamentally different from “Tar” and consists of significantly lower levels of harmful chemicals*. 

Switching completely to IQOS is less harmful than continuing to smoke**.

 

*Average reductions in levels of a range ofharmful chemicals (excludingnicotine) compared to cigarette smoke.**Source: Based on the totality of evidence available for IQOS in comparison with continuingto smoke

CIGARETTES PRODUCE HIGH AMOUNTS OF CARBON MONOXIDE. IQOS DOESN’T.

Cigarettes burn tobacco, which produces high amounts of carbon monoxide. 

IQOS doesn’t burn tobacco, producing on average 98% less carbon monoxide (CO) and significantly lower levels of other harmful chemicals compared to cigarettes.*

 Switching completely to IQOS is less harmful than continuing to smoke**.

 

*Source: We measured the levels of certain harmful chemicals prioritized for reporting by renowned public health organizations, and these are reduced on average by 95% compared to thesmoke of a cigarette (nicotine excluded).**Source: Based on the totality of evidence available for IQOS in comparison with continuingto smoke

DO YOU KNOW WHY IQOS IS A BETTER ALTERNATIVE?

IQOS heats tobacco instead of burning it, producing on average 95% less harmful chemicals compared to cigarettes*. 

Switching completely to IQOS is less harmful than continuing to smoke**.

*Source : *"95% less" represents the average reductions in levels of a range of harmful chemicals (excluding nicotine) compared to the smoke of a reference cigarette (3R4F). **Source: Based on the totality of evidence available for IQOS in comparison with continuingto smoke.

IQOS 3 DUO

Our latest version with two consecutive uses without IQOS holder charge in between.

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IQOS 3 MULTI

Our all in one pocket size solution. It allows up to 10 consecutive uses without recharge.

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IQOS 2.4 PLUS

Classic, intuitive and user- friendly.

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IQOS HeatControl ™ heating mechanism

IQOS science & technology

State of the art technology and pioneering science is the backbone of IQOS. Through IQOS HeatControl™ Technology we are able to heat tobacco up to 350°C, without burning it.

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IQOS technology experts