Tobacco enjoyment that suits in with your everyday life.
IQOS gently heats tobacco instead of burning it. The advantages:
- No annoying smell of smoke on hands, hair or clothes.
- No annoying ashes to worry about.
- Fewer yellow teeth and fingers, significantly less unsightly discoloration.*
This is tobacco enjoyment redefined.
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* Important note: If your teeth are already stained, switching to IQOS will not resolve, improve or remove this existing discoloration. Proven by non-clinical study in Switzerland with IQOS smoke on human teeth and most common dental materials. In contrast to everyday situations, the teeth were not exposed to any other tooth-staining substances during the study.