IQOS ILUMA

IQOS ILUMA

Upgrade to a new generation.

Upgrade

to a new generation.

Buy now

Buy now

Full of flavor, with no cleaning required, experience IQOS like never before.

An IQOS ILUMA device in a person's hand.

Advanced tobacco enjoyment through induction.

We have equipped IQOS ILUMA with innovative induction technology and new functions, tailored to your needs.

An IQOS ILUMA device in a person's hand.

Tobacco enjoyment like never before.

TEREA tobacco sticks offer you a unique range of tobaccos, which you already know from HEETS: from intense and toasted to fine and soft.

A person holds an IQOS ILUMA device.

As unique as you.

Choose from three unique heated tobacco devices, the TEREA tobacco range and our largest selection of accessories to date. Design your tobacco experience the way you want it.

Advanced tobacco enjoyment through induction.

We have equipped IQOS ILUMA with innovative induction technology and new functions, tailored to your needs.

Tobacco enjoyment like never before.

TEREA tobacco sticks offer you a unique range of tobaccos, which you already know from HEETS: from intense and toasted to fine and soft.

As unique as you.

Choose from three unique heated tobacco devices, the TEREA tobacco range and our largest selection of accessories to date. Design your tobacco experience the way you want it.

An IQOS ILUMA device in a person's hand.
An IQOS ILUMA device in a person's hand.
A person holds an IQOS ILUMA device.

IQOS ILUMA PRIME

Stylish.
Innovative.

Tobacco enjoyment at the highest level.

Buy IQOS ILUMA PRIME

IQOS ILUMA

Iconic.
Advanced.

Iconic design meets advanced technology.

Buy IQOS ILUMA

IQOS ILUMA Holder in open form with ILUMA Holder and TEREA Stick

IQOS ILUMA ONE

Compact.
All-in-One.

No interim charging. Ideal for on the go.

Buy IQOS ILUMA ONE

IQOS ILUMA ONE on red background

NEXT LEVEL PLEASURE

Thanks to the all-new IQOS ILUMA and TEREA tobacco sticks, you can elevate your experience with real tobacco taste enjoyed in a clean and effortless way.

Six TEREA packs of different flavors neatly oriented

What are TEREA tobacco sticks?

TEREA tobacco sticks were developed exclusively for IQOS ILUMA. For a consistent tobacco taste experience, with a steady draw and high-yield tobacco vapor.

Learn more about TEREA


All the varieties you already know from HEETS are also available in TEREA Tobacco Sticks.

Discover the entire TEREA range.

TEREA Russet illustrations
TEREA Russet illustrations
TEREA Russet illustrations

TEREA Russet

Intense and roasted.  

TEREA Russet captivates with an intense, and at the same time roasted tobacco. 

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TEREA Bronze illustrations
TEREA Bronze illustrations
TEREA Bronze illustrations

TEREA Bronze

Strong and rounded.  

TEREA Bronze distinguishes itself through a strong and rounded tobacco. 

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TEREA Sienna illustrations
TEREA Sienna illustrations
TEREA Sienna illustrations

TEREA Sienna

Rich and woody. 

TEREA Sienna features a rich as well as woody tobacco variety. 

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TEREA Teak

Matured and warm.

TEREA Teak epitomizes a matured and sensual warm tobacco blend.

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TEREA Yellow Green

Pronounced and aromatic. 

TEREA Yellow Green reveal a distinctive and aromatic tobacco. 

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TEREA Amber illustrations
TEREA Amber illustrations
TEREA Amber illustrations

TEREA Amber

Balanced and full-bodied.  

TEREA Amber stands for a balanced as well as full-bodied tobacco. 

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TEREA Yellow illustrations
TEREA Yellow illustrations
TEREA Yellow illustrations

TEREA Yellow

Fine and soft. 

TEREA Yellow represents a fine and at the same time soft tobacco variety. 

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TEREA Turquoise illustrations
TEREA Turquoise illustrations
TEREA Turquoise illustrations

TEREA Turquoise

Mentholated and subtle.

TEREA Turquoise is characterized by immediate menthol freshness. A discreet and fine tobacco blend. 

Buy now

 

An illustration showing induction heating.

Next Level Technology.

The new, revolutionary SMARTCORE INDUCTION SYSTEM™ gently heats the tobacco inside the TEREA tobacco sticks.

Discover more

More accessories than ever before.

Discover our largest range of accessories and equipment to date, such as the new ring sets.

Buy accessories

Three IQOS ILUMA Prime devices equiped with different accessories.

What's new with IQOS ILUMA?

Learn more about the differences between IQOS ILUMA and previous IQOS models.

Comparisson between IQOS ILUMA und IQOS 3 DUO.