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Try our flavours
HEETS Amber
Rounded tobacco experience
Roasted tobacco blend with light woody nuances.
Roasted tobacco blend
with light woody nuances.
HEETS Yellow
Bright tobacco experience
Mellow and aromatic tobacco blend.
Mellow and aromatic
tobacco blend.
HEETS Bronze
Rich tobacco experience
Mellow tobacco blend with warm character.
Mellow tobacco blend
with warm character.
HEETS Russet
Full-bodied tobacco experience
Dark, toasted, aromatic tobacco blend.
Dark, toasted,
aromatic tobacco blend.
HEETS Blue
Deep and cooling
A mellow tobacco blend with deep menthol cooling
enhanced by peppermint and creamy vanilla aroma notes.
A mellow tobacco blend with deep
menthol cooling enhanced by peppermint
and creamy vanilla aroma notes.
HEETS Willow
Fresh and citric
A tobacco blend with crisp menthol cooling sensations
complemented with citrus nuances and aromas of spicy herbs.
A tobacco blend with crisp
menthol cooling sensations
complemented with citrus nuances
and aromas of spicy herbs.
HEETS Sienna
Balanced tobacco experience
Toasted tobacco blend with woody nuances.
Toasted tobacco blend
with woody nuances.
HEETS Sienna Caps
Woody to Minty tobacco experience
Woody to Minty
tobacco experience
A rounded and toasted tobacco blend delivers satisfying
gentle woody and tea aroma notes. But on a click,
a cooling flavour adds delicate minty notes.
A rounded and toasted tobacco
blend delivers satisfying gentle
woody and tea aroma notes.
But on a click, a cooling flavour
adds delicate minty notes.
HEETS Turquoise
Defined tobacco experience
A lightly toasted tobacco blend with bright and well-defined sensations.
HEETS Mauve Wave
Fresh and forest berry
A tobacco blend infused with crisp menthol cooling
sensations and dark forest fruit aroma nuances.
A tobacco blend infused with
crisp menthol cooling sensations
and dark forest fruit aroma nuances.
HEETS Amelia Pearl
Fresh flavour with aroma
notes of sweet summer fruit
A balanced, toasted tobacco blend delivers light aroma
notes of spicy herbs. But on a click, a cooling flavour add
pleasant warm aroma notes of sweet summer fruit.
A balanced, toasted tobacco blend
delivers light aroma notes of spicy
herbs. But on a click, a cooling flavour
add pleasant warm aroma notes
of sweet summer fruit.
HEETS Soft Fuse
Delicate tobacco experience
A mellow tobacco blend combined with harmonious and smooth sensations.
Benefits of HEETS tobacco sticks compared to cigarettes
Clean
Heating HEETS tobacco sticks produces aerosol, which disperses faster than cigarette smoke.
Say goodbye to cigarette odor on your fingers, in your hair, and in your clothes and to teeth and fingernails discolored by cigarettes.
Less harmful substances
IQOS produces 95% less harmful substances compared to cigarettes.*
Important information: That does not necessarily represent a 95% risk reduction. IQOS is not without risks.
* "95% less" refers to the average reduction of the level of a wide range of harmful chemical compounds (apart from nicotine) compared to smoke from a reference cigarette (3R4F).
Effect on the surroundings
Because HEETS tobacco sticks produce less odor than cigarettes, they are likely to be less bothersome to people around you. In addition, by heating tobacco, IQOS is not a source of second-hand smoke.
Flavors for everyone, from the strongest to the most aromatic
Whether you prefer the strongest HEEST or the more aromatic flavors, our selection of tobacco sticks has something for every taste.
All tobacco sticks have the same nicotine conten..
Interesting tidbits
Discover where tobacco for HEETS tobacco sticks comes from
Unique production method
"What sets IQOS apart from others is the tobacco processing method."
The tobacco in every tobacco stick is processed using a special patented leaf forming method, which optimizes tobacco for heating. During this process, tobacco leaves are crushed to powder from which tobacco sheets are produced.
Unique production method
"What sets IQOS apart from others is the tobacco processing method."
The tobacco in every tobacco stick is processed using a special patented leaf forming method, which optimizes tobacco for heating. During this process, tobacco leaves are crushed to powder from which tobacco sheets are produced.
Patented uniqueness
Combined with all the other components, unique tobacco sticks are produced for all HEETS kinds. Tobacco sticks are designed specifically for IQOS tobacco heating devices – they have an optimal length, diameter, and shape for the IQOS holder.
Patented uniqueness
Combined with all the other components, unique tobacco sticks are produced for all HEETS kinds. Tobacco sticks are designed specifically for IQOS tobacco heating devices – they have an optimal length, diameter, and shape for the IQOS holder.
Premium quality
Our main processors test tobacco samples from the entire world and select premium tobacco with the best origin and qualities. They pay special attention to the aroma and taste profile of tobacco.
Premium quality
Our main processors test tobacco samples from the entire world and select premium tobacco with the best origin and qualities. They pay special attention to the aroma and taste profile of tobacco.
Unique production method
"What sets IQOS apart from others is the tobacco processing method."
The tobacco in every tobacco stick is processed using a special patented leaf forming method, which optimizes tobacco for heating. During this process, tobacco leaves are crushed to powder from which tobacco sheets are produced.
Premium quality
Our main processors test tobacco samples from the entire world and select premium tobacco with the best origin and qualities. They pay special attention to the aroma and taste profile of tobacco.
Patented uniqueness
Combined with all the other components, unique tobacco sticks are produced for all HEETS kinds. Tobacco sticks are designed specifically for IQOS tobacco heating devices – they have an optimal length, diameter, and shape for the IQOS holder.
Worth the switch
An alternative to smoking, our devices heat tobacco rather than burning it.
