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Benefits of HEETS tobacco sticks compared to cigarettes
Clean
Heating HEETS tobacco sticks produces aerosol, which disperses faster than cigarette smoke.
Say goodbye to cigarette odor on your fingers, in your hair, and in your clothes and to teeth and fingernails discolored by cigarettes.
Less harmful substances
IQOS produces 95% less harmful substances compared to cigarettes.*
Important information: That does not necessarily represent a 95% risk reduction. IQOS is not without risks.
* "95% less" refers to the average reduction of the level of a wide range of harmful chemical compounds (apart from nicotine) compared to smoke from a reference cigarette (3R4F).
Effect on the surroundings
Because HEETS tobacco sticks produce less odor than cigarettes, they are likely to be less bothersome to people around you. In addition, by heating tobacco, IQOS is not a source of second-hand smoke.
Interesting tidbits
Discover where tobacco for HEETS tobacco sticks comes from
Unique production method
"What sets IQOS apart from others is the tobacco processing method."
The tobacco in every tobacco stick is processed using a special patented leaf forming method, which optimizes tobacco for heating. During this process, tobacco leaves are crushed to powder from which tobacco sheets are produced.
Unique production method
"What sets IQOS apart from others is the tobacco processing method."
The tobacco in every tobacco stick is processed using a special patented leaf forming method, which optimizes tobacco for heating. During this process, tobacco leaves are crushed to powder from which tobacco sheets are produced.
Patented uniqueness
Combined with all the other components, unique tobacco sticks are produced for all HEETS kinds. Tobacco sticks are designed specifically for IQOS tobacco heating devices – they have an optimal length, diameter, and shape for the IQOS holder.
Patented uniqueness
Combined with all the other components, unique tobacco sticks are produced for all HEETS kinds. Tobacco sticks are designed specifically for IQOS tobacco heating devices – they have an optimal length, diameter, and shape for the IQOS holder.
Premium quality
Our main processors test tobacco samples from the entire world and select premium tobacco with the best origin and qualities. They pay special attention to the aroma and taste profile of tobacco.
Premium quality
Our main processors test tobacco samples from the entire world and select premium tobacco with the best origin and qualities. They pay special attention to the aroma and taste profile of tobacco.
Unique production method
"What sets IQOS apart from others is the tobacco processing method."
The tobacco in every tobacco stick is processed using a special patented leaf forming method, which optimizes tobacco for heating. During this process, tobacco leaves are crushed to powder from which tobacco sheets are produced.
Premium quality
Our main processors test tobacco samples from the entire world and select premium tobacco with the best origin and qualities. They pay special attention to the aroma and taste profile of tobacco.
Patented uniqueness
Combined with all the other components, unique tobacco sticks are produced for all HEETS kinds. Tobacco sticks are designed specifically for IQOS tobacco heating devices – they have an optimal length, diameter, and shape for the IQOS holder.
Worth the switch
An alternative to smoking, our devices heat tobacco rather than burning it.