IQOS, a cigarette alternative, heats tobacco instead of burning it

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Benefits of IQOS

Discover the benefits of IQOS and IQOS HeatControl™ Technology

Try IQOS is available now. Try it for 30 days at home for 1€ with a personalized support.

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Customize it as you want it by leveraging on the variety of color mix and discovering our wide range of accessories.

Personalize your IQOS

IQOS use is not risk-free and is for adult smokers only. IQOS is to be used with tobacco units delivering nicotine which is addictive.

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