How Does the Give $30. Get $30. IQOS Referral Program Work?
12/11/2025
Give $30. Get $30. is our IQOS referral program that rewards both you and your (legal-age 21+) smoker friend when they switch to IQOS.
How it works.
- Share your IQOS referral code.
Privately send your unique IQOS referral code to a friend who is 21+ and uses nicotine.
- They get rewarded.
Your friend* gets $30 off their first IQOS device.
- You get rewarded.
After their purchase, you’ll automatically receive a $30 voucher to spend on HEETS, accessories, or even a new IQOS device.
Important: Referral discounts apply only to (legal-aged 21+) nicotine users.
The program is subject to Terms & Conditions.
IQOS Referral Program Details for Referrers
Have a friend* who’s looking for a new alternative to smoking? Here is some quick info just for you.
How can I join the IQOS referral program Give $30. Get $30.?
If you’re a registered IQOS user and own an IQOS device, you’re already part of the program. You have a unique referral code ready to share with your (legal-age 21+) smoker friends in the U.S. located in your profile on IQOS.com.
Who can I refer?
You can refer any connection who:
Is 21+ years old
Smokes or uses other nicotine products
Lives in the United States
Is not an existing IQOS customer
Your friend must be an adult smoker who would otherwise smoke or use nicotine products.
How do I find my IQOS referral code?
If you’re registered on iqos.com and have a linked device in your profile, you already have a referral code. There are a few places you can find it:
- Find your code in your IQOS.com profile.
- On our Refer page.
- In the upper-right corner of emails sent by IQOS.
Still can’t find your code? No worries. Just reach out and we’ll help.
Text us at 707-707
Or call 1-844-275-4767
What discount will my friend* get?
They get $30 off their first IQOS device when they use your code.
What is my reward?
You get a $30 voucher by email after your friend* uses your code when buying their first device, or if they keep their device after using your code when ordering a 14-Day Trial. For each successful referral, you’ll get an email with a unique promo code.
How do I get my IQOS voucher?
You will receive a reward voucher by email after your referred friend* uses your code to purchase their first device or decides to keep their device after a 14-Day Trial they ordered using your code. For each successful referral, you’ll receive an email with a unique promo code.
What products can I get with my voucher?
Use your voucher to buy IQOS devices, Starter Kits, HEETS, and accessories.
Important: If your friend* wants to try the product first with a 14-Day Trial, they need use your code when ordering the trial. The discount will be applied automatically if the person decides to keep their device after 14 days, and you will receive your voucher.
Can I combine multiple referral reward vouchers?
You can redeem each referral reward voucher with a separate order.
Can referral codes be combined with other promotions?
No. Only one promotion per order. However, your friend* may use the $30 discount on a Starter Kit, which is already offered at a discounted price (compared to buying the items separately).
Does the voucher expire?
There is no expiration as long as you remain an active IQOS user.
How many times can my code be used?
Up to 10 friends* can use your code for their first IQOS device purchase.
Can my friend* live in another state?
Yes. If IQOS is available in their state, they can use your code online, with an IQOS Expert, or at an IQOS Pop-Up.<+ store locator link>
How does my friend* apply the discount online?
They simply add items to their cart, then enter your referral code in the “Promo Code” field. To use the discount to purchase their device after a 14-Day Trial, the code must be used when ordering the trial kit.
Referral Program Details for Referred Friends
Have a friend* who loves IQOS? They can help you save $30 on your first device. Here’s all you need to know to get your discount as a referred friend.*
Do I qualify for a referral discount?
To qualify for a referral discount, you must:
Be 21+ years old
Smoke or use other nicotine products
Live in the United States
Not be an existing IQOS customer
Use a friend’s referral discount code when you sign up for a 14-Day Trial or buy your first IQOS device
You must be an adult smoker or nicotine user who would otherwise smoke or use nicotine products.
As the referred friend,* where can I use the IQOS referral discount code?
You can use the referral discount code on iqos.com, at IQOS Pop-Up stores (see store locator<+link to store locator>), or with IQOS Experts.
How do I use the referral code on IQOS.com?
Simply add an IQOS device, Starter Kit, or 14-Day Trial to your cart. Then put your friend’s* referral code in the "Promo code" field during checkout.
Important: If you’re doing a 14-Day Trial, be sure to enter the referral code when ordering the trial. The discount will be applied automatically if you decide to keep your device after 14 days.
This is not my first device. Can I still use the discount?
You won't be able to use a friend's* discount if you already have an IQOS device. This discount only applies to the first purchase.
Can my referring friend* live in another state?
Yes. If IQOS is available in their state and yours, you can use their code online, with an IQOS Expert, or at an IQOS Pop-Up.
Can referral codes be combined with other promotions?
No. Only one promotion per order. However, you may use the $30 discount on a Starter Kit, which is already offered at a discounted price (compared to buying the items separately).
*A “friend” is a (legal-aged 21+) smoker or nicotine user who would otherwise continue to smoke or use nicotine products.
Find more details about our referral program here.
Full Terms & Conditions are available here.
