Is IQOS a Vape or an e-cig?

We’ve heard this question time and time again – is IQOS a vape?

The answer? IQOS is known as a heated tobacco product - which is not a vape. However, IQOS VEEV, which is a vaping product, does exist! And both options are smoke-free alternatives to cigarettes for adult smokers who would otherwise continue smoking or use other nico tine products.

What are the differences between IQOS heated tobacco and vaping?

Here are the important differences between IQOS heated tobacco vs vape.

  1. IQOS Technology. IQOS is part of a category of products called “heat-not-burn”, or heated tobacco. These products utilize tobacco heating systems, such as IQOS’s HeatControl™ to heat tobacco instead of burning it. In comparison, vapes – also called e-cigarettes - work by heating and then vaporizing e-liquid, or vaping liquid.
  2. Heated Tobacco. IQOS utilizes tobacco made of real tobacco leaf that are harvested, and then specially prepared and compressed into tobacco sticks. The precise heating of these tobacco sticks work to deliver tobacco flavor, and at the same time, prevent the tobacco from burning. Tobacco sticks contain nicotine because it is naturally present in tobacco. On the other hand, vapes do not utilize tobacco; instead, they utilize a vaping liquid that can be purchased in a wide variety of flavors at vape shops. Vaping liquid can come with or without nicotine. Both IQOS and VEEV are not risk free; they deliver nicotine, which is addictive.
  3. IQOS Experience. IQOS delivers an experience that is similar to smoking. IQOS provides real tobacco taste and experience. Tobacco sticks are designed to last around 14 puffs or around 6 minutes, whatever comes earlier, which is around the same amount of time as a cigarette. Vapes, however, offer experience that is different from smoking, due to the usage of vaping liquids.
  4. IQOS Heated Tobacco Devices. Currently there are several different IQOS heated tobacco devices to choose from – such as, IQOS 2.4 and IQOS 3 DUO. Some IQOS devices have a separate holder and charger, while others have those components integrated as an all-in-one IQOS device. These different options allow IQOS adult users to select IQOS device that best suits their lifestyle.

What is IQOS VEEV?

IQOS VEEV is a new IQOS product that is an e-cigarette or a vape. While IQOS VEEV is a vape, it possesses smart technologies that elevate the vaping experience. As with other e-cigarettes, IQOS VEEV utilizes e-liquid but in an pod format, called VEEV flavor pods, which are filled with 1.5 mL of a flavored e-liquid. The pod format makes it easy and mess-free for legal-aged users to change the flavor.

The VEEV flavor pods are heated in an way that utilizes a heating technology called the MESH™ heater, which ensures the e-liquid is in constant contact with the heat. The MESH™ heater, plus IQOS VEEV’s smart digital control which is designed to prevent the overheating of the e-liquid, allows for the taste consistency. In addition, the vaping experience can even be customized with IQOS app, with the ability to adjust elements like the vape cloud size, and the responsive sensation felt by the legal-aged user when they draw from the device.

Both IQOS heated tobacco and IQOS VEEV are better alternatives to cigarettes. It is known that the majority of harmful chemicals in cigarette smoke comes from burning tobacco. Unlike cigarettes, both IQOS heated tobacco and IQOS VEEV do not burn tobacco and therefore produce no smoke. Switching completely to IQOS is less harmful than continuing to smoke. IQOS emits on average 95% lower levels of harmful chemicals compared to cigarettes.*

Important information: IQOS is not risk-free. It delivers nicotine, which is addictive.

* Average reductions in levels of a range of harmful chemicals (excluding nicotine) compared to the smoke of a reference cigarette (3R4F). It does not necessarily equal a 95% reduction in risk.

Discover IQOS VEEV 

iqos 3 DUO and IQOS 2.4

Discover special offer for IQOS

Do you want to buy IQOS or try it for free? Choose the way that suits you best.

Read more

lil solid

Discover special offer for lil SOLID

Discover special offer for lil™ SOLID device, which stands out thanks to its practicality and minimalist design.

Read more

veev devices

Discover special offer for IQOS VEEV! 

Imagine a new kind of vape crafted for your senses with IQOS VEEV.

Read more